Novara Calcio is an Italian football club from the Piedmont. The team played in Serie B during the 2012/13 campaign and a 5th place finish meant they qualified for the promotion play-offs, only to be knocked out in the semifinal against Empoli (aggregate: 5-2), which eventually were the losing finalists. The team plays home games at the Silvio Piola Stadium, which has a capacity of 17,875.
The new kits for the upcoming campaign were launched to the press and supporters. The kits are manufactured by Joma and sponsored by Banca Popolare di Novara. The home shirt has a blue base colour with a blue flapped collar with white edges. The away shirt has a white base colour with a white flapped collar having a black edge. The third shirt has a yellow base colour with a yellow flapped collar having black edges. There are black shoulder details on the away and third shirt, and white shoulder details on the home shirt. A dark grey goalkeeper kit was also unveiled.